Clarity on where to go. Confidence in how to get there.

ChallengesA number is not where it should be
  • Growth has stalled
  • A launch did not land
  • Positioning is not landing
  • Pricing leaves money on the table
  • Conversion and churn
  • No clear view of the buyer
NeedsYou know what you want built
  • Market and buyer research
  • Positioning and messaging
  • Go-to-market strategy
  • Product or service strategy
  • New product or MVP build
  • Optimization of what exists

Built for those who own the number.

  • Founders and CEOs

    Understand where growth is stalling and build the roadmap to close the gap.

    The numbersRevenue growth · Market share · Profitability

  • Marketing leaders

    Know what customers need to hear and deliver the messaging that ensures long-term success.

    The numbersConversion · Cost per acquisition · Pipeline

  • Sales leaders

    Know why deals are won and lost, directly from buyers. Sharpen the ICP and sales narrative, and build a pipeline that converts.

    The numbersWin rate · Sales cycle · Deal size

  • Product leaders

    Build products customers adopt, improve product performance, and know how and when to apply AI for maximum benefit.

    The numbersAdoption · Retention · Time to launch

  • Operations and transformation

    Know where customer-facing processes break down, recover AI deployments that are not paying back, and build workflows people use.

    The numbersCost to serve · Cycle time · Return on AI

  • Digital leaders

    Connect digital performance to revenue, build the case leadership acts on, and improve the channels that drive acquisition and retention.

    The numbersDigital conversion · Self-service adoption

A proven approach, tailored to you.

Sprint-based. Each sprint proves value and builds on the last. Your entry point is defined by need.

  1. Growth Strategy

    Goals

    The number that is off, and what it is worth to move it. Baseline captured now.

  2. Growth Strategy

    Buyer

    Who buys, why they buy, and why they do not. Direct from buyers, not from assumption.

  3. Growth Strategy

    Market

    Where the opportunity sits. Segment, competitive position, pricing and channel.

  4. Growth Strategy

    Decisions

    What the evidence forces you to choose, ranked by impact against effort. Every move gets an owner.

  5. Growth Strategy

    Plan

    The sequenced path to the number. Scope, roles, timeline and what gets measured.

  6. Product Development

    Build

    The product, service or channel designed and implemented against the decision.

  7. Product Development

    Optimize

    Conversion, adoption and retention tuned in market. Closes back to layer 01.

From startups to Fortune 100.

I have no doubt that our new product will be category-changing, the work we did together will have a huge impact on our business and for our customers.
Chris TineChief Growth Officer, Richardson
Your firm is the best I have ever worked with... in the ability to adapt and change within the process to bring out insights to create the best performing products.
Tom HoyleChief Product Officer, First Republic Bank (Chase)
They are helping to push us forward, to think differently about how we can best serve our users, and to plan for the future rather than focus on the day-to-day.
Christine MeolaDigital Medicine Lead, Otsuka

We build with AI. We also build for the companies selling it.

Learn more about Catalyst AI

AI in the work

How we use it and how we build with it.

Research synthesis · Analysis at speed · Pattern finding across qualitative data · Concept generation · Prototyping · Build acceleration · AI-enabled design · Conversational and agentic interfaces · Workflow integration · Intelligent personalization · AI readiness assessment and recalibration

AI as an industry

We work with AI companies and AI-native products.

Copilots and assistants · Autonomous agents · Vertical AI applications · Decision engines · Document and workflow automation · AI search and knowledge · Developer platforms · Evaluation and observability

Big enough to deliver. Small enough to care.

  1. Not just a deck, we implement

    Most consultancies treat strategy as the deliverable. We treat the result as the deliverable. You pay for movement on the metric, not for the meeting.

  2. AI first, not AI only

    AI is the most powerful growth lever ever built, so it is where we start. But if the solution is a person, a process or a hybrid, that is what we build. Loyal to the outcome, not the tool.

  3. Outcomes, not activity

    Everything connects strategy to execution to measurable impact. We focus on the metrics that matter: conversion, retention, adoption and revenue performance, not deliverables for their own sake.

  4. Enterprise firepower, mid-market price

    Backed by an 80-person technology and design team with deep cross-industry experience, priced for the businesses the AI industry overlooks.

80+People across delivery, product, design and technology
20+Years solving these problems, from startups to Fortune 100
1Dedicated engagement lead, so you always know who owns the outcome

Let us take you from insight to in market.

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