Get Your Customers
to Spend More and
Stay Longer.
Stay Longer.
The Consultancy That Turns Customer Experience (CX) Into Revenue.
Your customer is the only source of revenue in your business. Every dollar passes through their decision to buy, stay, or spend more. Every team, process, and touchpoint either helps or gets in the way.
We help marketing, product, sales, operations, CX, and business leaders diagnose what's holding back performance, solve specific problems, and build what drives growth.
Four integrated practice areas: Customer Insight · Experience Strategy · Experience Design · Experience Optimization.
Most companies know CX matters.
Few know how to make it perform.
Guess who's winning.
Experience matters.
It’s why clients choose us — and why their customers choose them.
Experience isn't a support function or a design layer. It's the system through which your business creates value, delivers it, and defends it — and when it's fragmented, performance erodes quietly across more touchpoints. AI is accelerating both sides of that equation — creating new opportunities for the businesses that get the experience right, and compounding the gaps for those that don't.
At Catalyst, we treat CX as economic infrastructure: understanding what customers actually need, how the business actually delivers, and where complexity and misalignment are costing you.
How we can help you:
Know what actually matters to customers
Understand customer needs, behaviors, and decision drivers across the full journey.
See where competitors are winning — and why
A focused view of where they win—and where you can differentiate.
Improve conversion, engagement, and retention
Diagnose what's holding back performance — or where the next opportunity lives.
Turn data and insights into clear performance roadmaps
Translate research into priorities that drive decisions and action.
Design, optimize, and implement revenue-critical touchpoints
Websites, SaaS, apps, and connected experiences — built to perform and drive growth.
Align your teams around a shared Customer Experience vision
Break down silos, move faster, and build organizational readiness for an AI-driven environment.
Our Capabilities
Two integrated practice areas. Clients engage where the need lives.
CX Strategy, Experience Design (XD) and AI Readiness
Top-down and full picture. Starts with understanding the business, the customer, and where the gap between the two is costing revenue and performance.
Includes voice of customer research, journey and ecosystem mapping, experience economics and diagnostics, competitive benchmarking, and AI readiness evaluation.
Design, Optimization and AI-Enabled Implementation
Strategy only gets you so far. We design, optimize, and implement the experiences that turn insight into revenue — across websites, digital products, mobile apps, and AI-powered workflows.
From service blueprints to product design, prototypes to usability testing to AI integration, we build what performs and measure what moves.
Are You AI dabbling —
Or AI Performing?
Most companies are deploying AI faster than they can absorb it — adding tools without a strategy for how it impacts the customer experience or the business outcomes it's supposed to drive. 27% of AI spenders report zero ROI. The tools work. The strategy doesn't.
At Catalyst, we identify where AI creates competitive advantage in your customer experience, where it creates risk, and how to build AI-enabled workflows that drive real performance — for your customers and your bottom line. AI executes. Catalyst diagnoses.
Real Challenges. Real Results
We help marketing, product, sales, operations, CX, and business leaders at B2B companies unlock
the revenue and performance potential of their Customer Experience.
"It’s been a great adventure together! I have no doubt that our new product will be category-changing, and that the work we did together will have a huge impact on our business and for our customers."
Chris Tine
Chief Product Officer, Richardson
"Your agency is the best I have ever worked with. IDEO is close :), but you surpass them in the ability to adapt and change within the process to bring out insights to create the best performing products."
Tom Hoyle
CXO, First Republic Bank
"I truly love working with them They are helping to push us forward, to think differently about how we can best serve our users, and to plan for the future rather than focus on the day-to-day."
Christine Meola
Digital Medicine Lead, Otsuka
Diagnose.
Solve.Unlock. Build.
Whether you want to see how your business is performing, solve a specific problem, or build something that works—our AIgentCX meets you where you are.
Get a clear, personalized picture of your performance, a diagnosis of what's broken, or a blueprint for what you're trying to build — all through the lens of what your customers need and how to deliver it successfully. Free. No sign-up required.
Why Catalyst
01
Experience as an Economic Engine
Most consultancies treat CX as design or customer support. We treat it as a connected economic system — directly tied to revenue, retention, and competitive advantage across your products, services, operations,
and teams.
02
Clarity Before Complexity
We diagnose before we prescribe. We identify where friction, fragmentation, and misaligned investment are quietly draining performance — and define clear priorities before recommending tools, technology, or AI.
03
Outcomes, Not Activity
Everything connects strategy to execution to measurable impact. We focus on the metrics that matter — conversion, retention, adoption, and revenue performance — not deliverables for their
own sake.
04
Enterprise Firepower. Mid-Market Price
The strategic rigor and execution depth of a top-tier consultancy — without (over)price. Proprietary IP and frameworks applied to every engagement. Flexible models from focused sprints to full-scale transformation.